The Re-Define Summit
is a one-day event
uniting targets of workplace abuse
so they can live their best lives.

Saturday, October 2, 2021

Who the summit is for

The Re-Define Virtual Summit is for targets of workplace bullying who are either:

Currently trying to navigate the landmines of abuse at work or
Out of a toxic work environment and wanting to heal

They want to:

Know the truth behind what’s going on.
Make decisions and focus on what they CAN control.
Process the emotions and reduce their stress.
Have a solid grasp on what they deserve.
Get themselves where THEY want to be.
Use tools to understand and communicate their needs.
Feel confident and energized by life again.
Know their values and purpose and sync them with all aspects of their lives.

What this summit is about

At the Re-Define Summit, we focus on navigating and healing from abuse at work.

Why you’d be a good fit

We’re looking for experts in psychology, trauma, life coaching, and career coaching.

Speaker benefits

As a speaker, you receive:

An affiliate link so you can make 50% of the income on every paid ticket you sell to the summit ($59)
Advertising of your talk on RedefineOurselves.com (with links to your social media), through social media channels totaling nearly 7,000 followers on Re-Define, Dignity Together, and End Workplace Abuse (both organic and paid), and through email to a list of 6.500+ targets of workplace abuse
Access to an exclusive Facebook group to serve as an expert answering questions and promoting your products and services (optional)
Custom emails and social media graphics to promote both your talk and the summit
Slide deck and worksheet templates branded for the summit
Referrals to your work (books, services, etc.) at the end of your talk when you let targets know how to reach you

What we need from you — and by when

Step 1:

Sign up

If you haven’t already, email us at info@redefineourselves.com confirming that you’d like to present along with:
A general summary of your topic (not the official title yet)
Your available times on Saturday, November 20 between 9am-3pmET

You’ll receive a speaker agreement to sign.

Step 2:

Submit info about you and your talk by Wednesday, May 19 through Content Snare

Your title
Your bio
Your headshot
Your social media links, email address, and website
Preferred presentation schedule to be present for live Q&A
Your talk title
Your talk description (end with “By the end of this session, you’ll….”)
Your slide deck using the Re-Define template (copy it to your Google Drive)
Your roughly 40-minute video presentation using the slide deck in .mp4 format (to be emailed from a Gmail account or Dropbox rather than uploaded to info@redefineourselves.com)

Monday, September 6:
You will receive everything you need to promote the summit by then.

Monday, September 13:
Summit and speaker promotions begin.

What we will get you

1. Your scheduled time. Your scheduled time will be listed on the website. If you can’t make it, just let me know.

2. Your affiliate link. I’ll send you everything you need before the promotion window to promote the event and your presentation in case you want to schedule emails and posts out and want to post save-the-dates or teasers.

IMPORTANT: Make sure to setup your affiliate link on DignityTogether.org and replace all links in email templates with your affiliate link so I can send you your commission after the summit. Be sure to update all links in the emails with your affiliate link so you can get commissions on any sales that come through people you refer. Email me at info@redefineourselves.com with the email address you use for your PayPal account so I can send you your commission after the summit.

3. Promo emails, posts, and graphics. The more times you mention the summit to your audience, the better. It will mean more eyes on the summit — and more affiliate income for you.

However, not everyone promotes the same way. You know your audience best, so take what I send you and use it however you see fit. I’ll include four email templates with suggested subject lines and send dates along with a few options for you to include in the p.s. of any weekly emails you send. Tweak these emails so they sound like you and choose your own frequency of emails and social media posts. Add your normal greeting and sign-off and update the copy with your unique voice and personality. 

Suggested sending schedule

1. Announcement: Monday, September 20-Wednesday, September 22
2. Reminder + All-Access Pass Mention: Monday, September 27-Wednesday, September 29
3. Starting Saturday: Thursday, September 30-Friday, October 1

Email templates (general)

https://drive.google.com/drive/u/5/folders/15t2O39LusnYNXuY2xMbH-OjSoIAJSMCX

Artwork (general)

https://drive.google.com/drive/u/5/folders/1LnzuP4Ejyfu4_eZk9d_0Ncn5Kks7Nif7

Email templates and artwork (speakers)

https://drive.google.com/drive/u/0/folders/1sg_ksnpjQRm5uLhCEfBx0t8kekIU8pac

The Summit Day

How long is each session?
Each session will be 45 minutes. If you are on a panel, you can expect to speak for 5-10 minutes.

Can I supply handouts?
Absolutely. Please bring 40 handouts to pass out.

What will I need for my presentation?
If you’re presenting, we will have a projector, microphone, and laptop available. Please send your slide deck to info@redefineourselves.com by Friday, September 24 to use our laptop, and we will load it for you beforehand. 

Where do I park?
You can park across the street from the hotel at the Major Taylor Municipal Garage, 30 Major Taylor Blvd., Worcester. We will reimburse you for your parking. Let us know if you plan to attend the entire day or just for your session so we can plan accordingly (order your lunch, etc.).

What about lunch?
If you haven’t already done so, let us know if you’ll be joining us for the full day so we can get a headcount with lunch. Do not pay for a ticket.

When and where should I arrive?
Arrive 15-30 minutes before your presentation/panel time. We will have a Speaker Sign-In Table on the 2nd floor where you can grab your validated parking ticket. We will have 15 minutes before each session to set up your presentation. We will stick to a strict 45 minutes to keep the day on schedule. We will also ask you to sign a photo release form and grab your parking pass and gift bag. They day begins at 9am for those attending all day.

What will happen afterwards?
We invite you and attendees to join us across the street at Mezcal (on the ground level of the parking garage) following the summit for connecting and celebrating.

Expected attendance:
35-40

Location:
Hilton Garden Inn 35 Major Taylor Blvd, Worcester, MA 01608
508-753-5700

Let me know if you need anything else. 

Thank you again for all of your work. I’m excited about helping targets of workplace abuse together.